Free tools
The calculators we use to scope every engagement.
Paid media
ROAS Calculator
Plug in your ad spend, conversion rate, and average order value — get blended ROAS, profit, and break-even.
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Paid media
Ad Budget Calculator
Work backward from a target customer count. Pick CPM or CPC, conversion rate, and ticket size — out comes your monthly budget.
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Unit economics
Customer LTV Calculator
Average order value × purchase frequency × gross margin × retention. Get LTV in 30 seconds.
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Unit economics
CAC Payback Calculator
Compare CAC and LTV. See months-to-payback and lifetime-value-to-CAC ratio — the two numbers that decide whether to scale.
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Conversion
Landing Page Grader
20-point conversion checklist you score against your own landing page. Instant grade, runs in your browser — no signup.
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