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INP
Also known as · Interaction to Next Paint
Latency between a user input and the next visual response. Target: under 200ms.Interaction to Next Paint (INP) replaced First Input Delay in March 2024 as Google's responsiveness metric. INP measures the lag between a user interaction (click, tap, keypress) and the next visual response. Target is under 200ms; sites above 500ms feel broken even when nothing is technically failing.
Related terms
Other seo terms.
Google Business Profile
Google's free local business listing that powers Maps + the local pack.
Schema Markup
Standardized JSON-LD data that helps search engines understand page content.
Core Web Vitals
Google's three user-experience metrics: LCP, INP, CLS.
LCP
Time until the largest visible element finishes rendering. Target: under 2.5s.
CLS
Aggregate measure of unexpected layout movement during page load. Target: under 0.1.
GEO
Optimization for citations in generative-AI search engines like ChatGPT, Perplexity, and Google AI Overviews.
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